UK GOVERNMENT ADVERTS SLAMMED AND BANNED FOR FALSE ADVERTISING

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Government adverts marketing universal credit have been banned for misleading the public.

The adverts , which ran on the Mail Online and Metro websites as well as in  the Metro newspaper, were designed by the Department of Work and Pensions to dispel “myths” about the controversial scheme. Clearly they didn’t have a clue about marketing as they have been banned.

Hundreds of complaints were made to the Advertising Standards Authority, complaining  the adverts were-misleading that payments could be made sooner than five weeks and that the scheme helped people move into work faster.

DWP BANNED ADVERT

The DWP put up a defence to the Advertising Standards Agency but the were having none of it and banned the advert totally for false claims and advertising.

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Written by

George Stephens

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