Lego expanding in Spain and online

DANISH Lego brand knows that it has to innovate to keep its business continually growing and is increasing turning to the internet in order to keep customers interested.

The younger they are, the more likely they are to get their parents to purchase and, it is hoped that they will also encourage future generations to enjoy the hobby.

Some products are only available online although in Spain they now have three shops selling just Lego product and they plan to just produce sustainable pieces within the next 10 years.

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Written by

John Smith

Married to Ophelia in Gibraltar in 1978, John has spent much of his life travelling on security print and minting business and visited every continent except Antarctica. Having retired several years ago, the couple moved to their house in Estepona and John became a regular news writer for the EWN Media Group taking particular interest in Finance, Gibraltar and Costa del Sol Social Scene. Share your story with us by emailing [email protected], by calling +34 951 38 61 61 or by messaging our Facebook page www.facebook.com/EuroWeeklyNews

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