By Tony Winterburn • 11 January 2020 • 13:14
Brand Sussex: Harry and Meghan Markle, the Duke and Duchess of Sussex.
Harry and Meghan have a ready-made brand which could earn them “an absolute fortune” and make them bigger than the Beckhams and Obamas, according to brand experts.
But although both he and Meghan are desperate to get on with their new lives, they are prepared to thrash it out for as long as it takes to ensure the best for their futures. The couple will not sign off on a deal they are even mildly unsure about, even if it means an extended period of time apart, aides suggested yesterday.
Some analysts say the couple could easily earn up to £500m in their first year of independence, their brand will be ethical and luxury on par with the Obamas and Bill Gates, and they will move to North America permanently. The Duke and Duchess of Sussex said this week they were stepping down as “senior” royals, divide their time between the United Kingdom and North America, and become “financially independent”.
Experts say potential money-making areas include fashion, speaking engagements, and even forming their own production company. Andy Barr, retail expert at price tracker website Alertr.co.uk, said the Sussexes have the potential to “dwarf” the earnings of Prince Charles, whose Duchy brand makes an estimated £100m to £200m a year.
He said: “They’re a huge brand and influencers in their own right.
“They’re going to be the most famous brand in the world – the Beckhams, Obamas, Bill Gates – they’re going to far surpass them, they’re such a major brand already.
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