By Tony Winterburn • 15 May 2020 • 10:13
NEW incentives to lure holidaymakers back to these shores is just one of a host of projects that the tourism boards on the Costa Blanca and the Costa del Sol are looking at to scrape back the millions lost due to the coronavirus epidemic that has spread through Spain in the last few months.
Everything from virus tracking apps to hotel discounts is being thrown at the problem but there is a long way to go yet. As hopes of a move to Phase 1 of the emergency law seem realistic there are still a few stumbling blocks to overcome.
The 14-day quarantine period recently introduced is one, although some EU member states including Spain, Italy, Portugal, France, and Germany are considering applying the ban to non-EU states only. This will help a little of course but certainly not hail back the heady-days of tourism we all witnessed a few years back.
The massive loss in revenue will take years to claw back, it’s simply too much to expect even in two years with many industry pundits predicting a deep recession that will have far-reaching consequences for every sector. The government needs to step up to the plate and take action, and quickly, or Spain’s coastal regions will revert back to its roots – fishing villages for the locals only.
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