Production of iconic MOKE returns to England

Image: MOKE International

Beloved by The Beatles and Bridgette Bardot, production of the iconic MOKE returns to England.

Production of the 1960s icon, an open top mini MOKE car best imagined on the beaches of St Tropez, is returning to Fablink Group, headquartered in Northamptonshire, England.

“The return of full MOKE production to British shores represents a homecoming for one of our nation’s best-loved icons. Since reviving the MOKE in 2017 we have re-captivated existing enthusiasts and introduced an entirely new generation to MOKE’s perfect combination of fun, utility and open-air thrills,” said Isobel Dando, CEO, MOKE International

“This has been reflected in significant demand from our home market, affirming our plans to light up beach resorts around the world through the global market introduction of the ultimate waterfront-to-beach house vehicle,” she added on September 23.

Since the marque was revived in 2017, MOKE International’s production operations have been based between the Midlands and France, with initial cars engineered in the UK with assembly taking place on the continent.

The complete move back to the UK has been made possible by UK government grant funding from the Niche Vehicle Network, alongside the recent trade deal which allows UK automotive businesses tariff-free access to EU markets, based on defined rules of origin.

“It also follows strong demand for what is rapidly re-emerging as the ultimate beachfront and country estate vehicle. This has led to the creation of key commercial jobs to guide the brand through its next growth phase, including expansion into international markets,” the company added.


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Written by

Deirdre Tynan

Deirdre Tynan is an award-winning journalist who enjoys bringing the best in news reporting to Spain’s largest English-language newspaper, Euro Weekly News. She has previously worked at The Mirror, Ireland on Sunday and for news agencies, media outlets and international organisations in America, Europe and Asia. A huge fan of British politics and newspapers, Deirdre is equally fascinated by the political scene in Madrid and Sevilla. She moved to Spain in 2018 and is based in Jaen.

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