Guardamar (Alicante) and Ecovidrio have weighty reasons for glass recycling

ECOVIDRIO, the non-profitmaking recycling firm, and Guardamar town hall have launched a Christmas awareness campaign.

Entitled Tenemos Razones de Peso (We have weighty reasons) they hope between them to encourage the local population to recycle their glass in the festive-looking red containers installed in Guardamar’s Plaza de la Constitucion,  Avenida Cervantes and Calle Ingeniera Mira. 

The initiative, which began on December 22, continues until January 5, inviting residents and visitors to recycle during a season when more bottles are bought – and emptied – than at any other time of the year, accounting for a fifth of Spain’s annual total.

According to the company’s  figures, Guardamar recycled 528,818 kilos of glass in 2021, working out at slightly over 33 kilos for every resident.

All collected and recycled glass is used to manufacture new bottles and containers, a process that can be repeated indefinitely without altering any of its original properties, Ecovidrio said.

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