Mercadona – “Our roots are back”

Buying potatoes Credit: Leonardo Luz, Pexels

As part of the summer campaign, Mercadona is offering more than 94,000 tonnes of potatoes, 100 per cent of which come from Spain.

The summer potato campaign with the slogan “Our roots are back” will run until September, but may be extended until October due to the high rates of production across the country. All Mercadona stores offer national products in different varieties and portions. 

“We are working on recovering crops in the warmest areas to extend the national campaign as long as possible,” said Laura Merino, Mercadona´s potato specialist, emphasising: “For us, the priority is quality and the new potato is the one that meets everything our clients ask of us.”

The production of these potatoes is spread across Murcia, Andalusia and Madrid, Castilla-La Mancha, Castilla, Leon, Galicia, the Basque Country, the Canary Islands and the Balearic Islands.

Highlighting the local offers, Mercadona proves its commitment to Spanish quality produce; now consisting of 85 per cent Spanish origin items.

.In 2023, Mercadona’s purchases in Spain reached €27,142 million, which is 22 per cent more than the previous year, and the number of national sales only continues to grow.

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Written by

Anna Akopyan

Originally from Moscow, with Russian and Armenian origins, Anna has lived in Costa Blanca for over ten years. She is passionate about singing, acting and traveling.


    • Concha

      18 May 2024 • 22:03

      While I’ve not completely boycotted Mercadona, I’m shopping in many more supermarkets than I used to. Their disgusting and incredible profits last year proves that they lied when they said that if their prices didn’t rise and the size/weight didn’t shrink, we’d lose so many products due to rising costs. The implication that customers are too stupid to realise that the costs of the newly re-sized & redesigned packaging didn’t in itself cost a fortune, they published their outrageous profits with pride! To add insult to injury, many products that used to be gluten free changed overnight. This has had a devastating effect on people with coeliac disease, who suffer lasting damage if they consume anything even contaminated with gluten during packaging. It is shameful and disgusting how they have behaved, solely to reap jaw-dropping profits. Loyalty is a two way street, and I find Consum, Aldi and Lidl have a lot to offer!
      John, I miss your replies!!

      • John Smith

        19 May 2024 • 10:55

        Concha – I only reply if I think you are wrong or want to thank you for pointing out a missing fact.

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