Sober Socials launches “Purpose & Pleasure” event: Alcohol-free walk supports cancer charity

Fresh off the success of their inaugural gathering, Sober Socials has announced a new community initiative called Purpose & Pleasure, a mix of wellness, connection, and charity in a relaxed alcohol-free setting. 

The event brings together the popular AECC Marea Rosa Walk in Marbella with post-walk coffee and cake, all while raising funds for cancer research.

The event takes place on Sunday, 16 November 2025 from 11am to 2pm, and the morning will kick off with a gentle group stroll along the scenic Marea Rosa coastal route, followed by casual social time at a local café. Priced at €25, the ticket covers official walk registration, a limited-edition Marea Rosa t-shirt, coffee and cake, plus a direct donation to the Asociación Española Contra el Cáncer (AECC).

“Purpose & Pleasure is about giving people meaningful ways to move, connect, and feel good – without alcohol being the centre of attention,” said Louise Hazleden, co-founder of Sober Socials. “The walk combines fresh air, great company, and the satisfaction of supporting an important cause.”

Fellow co-founder Emma Thorne Lees stressed the inclusive feel: “It’s not about being ‘anti-alcohol’ – it’s about creating positive, intentional spaces where everyone feels welcome, whether they drink or not.”

Open to anyone – sober, sober-curious, or simply social, the event has already generated a lot of interest among Costa del Sol residents looking for healthier ways to meet new people. One attendee from last month’s Mocktails & Mingle event said, “I loved the genuine, heartfelt conversation, how inclusive it was, and how much fun we all had.”

Registration closes Thursday, November 13. Interested participants can sign up by WhatsApp to Emma on +34 711 00 57 16 or via Sober Socials’ social media at @sobersocials.es on Instagram and Facebook. The exact meeting point will be shared upon registration.

Sober Socials continues to grow across the Costa del Sol, offering uplifting alcohol-free experiences focused on wellbeing and real connection.