Moraira gets ready for unusual Ugly Day festival with Harley-Davidsons, rock music and charity fun

Moraira is preparing for a weekend of roaring engines, live rock music and unusual entertainment as the popular Ugly Day festival returns to the Costa Blanca North town for its sixth edition.

The two-day event will take over Passeig del Senillar on Saturday, November 14, and Sunday, November 15, bringing together motorcycle enthusiasts, music fans, families and visitors for a festival with a charitable purpose.

Despite its rather unusual name, Ugly Day is about much more than motorcycles. Organised by the Ugly MC association, the annual gathering combines motorbike culture, live entertainment and fundraising, with free admission for the public.

The organisers are inviting people from across Spain and beyond to join the celebrations, with thousands of visitors having attended previous editions.

What is Ugly Day and why is it held in Moraira?

Ugly Day Spain was established around a simple idea: bringing people together through a shared love of motorcycles, music and community while raising support for charitable causes.

Organised by Ugly MC, the festival has developed into a major social event on Moraira’s autumn calendar. It is designed to appeal to more than just bikers, with families, children and visitors also welcome.

The charitable element remains central to its identity, with the association supporting initiatives intended to improve the lives of people in need.

The sixth edition will once again combine motorcycle displays, live performances, food, entertainment and opportunities for visitors to support the organisers’ fundraising work.

Harley-Davidsons, stunts and live rock music

One of the main attractions will be the motorcycle exhibition, featuring Harley-Davidsons and other customised machines.

There will also be stunt performances, giving visitors the opportunity to watch motorcycle skills and manoeuvres up close.

Music will play a major part in the weekend, with several rock acts confirmed for the 2026 programme.

The announced performers include White Coast Rebels, Samsara Haze, Laurence Archer and Red Velvet, alongside The Lazy Jokers, Invictus, The Meltings and Jimmy Cornett & The Deadmen.

The festival will also feature its trademark adult challenges, which organisers describe as deliberately unusual and entertaining competitions, with prizes for participants and safety remaining a priority.

When and where is Ugly Day 2026?

The festival will be held at Passeig del Senillar, Moraira, with the organisers confirming the following opening and closing times:

• Saturday, November 14: Doors open at 10am.

• Sunday, November 15: Festival runs until 6.30pm.

Admission is free, making it an accessible weekend outing for residents and visitors.

Although individual performance times have not been published in the available programme, the confirmed headline acts offer plenty for rock music fans.

Visitors can also find information about entering the motorcycle show, with awards available for professionally judged customisations and a separate public-voted prize.

A weekend with a charitable purpose

While the motorcycles and music provide the entertainment, organisers say the festival’s biggest ambition is to help others.

Ugly MC uses the event to raise awareness and support for its charitable initiatives, encouraging visitors to contribute towards projects that make a difference to people’s lives.

With its combination of live music, motorbike displays, entertainment and community spirit, Ugly Day has become an established fixture in Moraira’s November calendar.