By Euro Weekly News Media • Published: 20 Oct 2015 • 14:20
ANDALUCIA’S tourism sector intends to create its biggest ever database, compiled from tourists’ comments and habits on the internet.
The database, Tourism and Sports delegate for the Junta de Andalucia regional government Francisco Javier Fernandez has announced, will be created in an aim to make the most of all the information out there to spot patterns and take opinions into account to boost the industry.
The tool will be placed at the service of both the public and private tourism sectors to help create policies that give tourists what they want from the destination.
While the internet is so full of comments on and references to the area, Fernandez said that they would all be impossible to read, the right programs can do so in just minutes and sort and analyse them.
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