By Anna Akopyan • Published: 05 May 2024 • 15:17
Fresh products in Aldi Credit: Holcombe of Hidalgo, X
The German supermarket chain is renowned for its appealing offers, supplying buyers with discounted products. As the prices continue to rise in Spain, the majority of supermarkets are elevating their prices but Aldi takes a different approach.
The INE revealed that the cost of food in Spain increased by 4.30 per cent in March of 2024 in comparison to last year and in February of 2023, the market reached an all time high of 16.64 per cent food inflation.
The most expensive and now almost controversial products are of Spanish origin, such as olive oil. With Aldi´s focus on promoting their brand and original Spanish products, their latest initiative of cutting costs of 400 products would save buyers almost €105 while shopping.
Eight out of 10 products in Aldi are of Spanish origin and nine out of 10 are from Aldi´s brand. According to a recent study by Kantar Worldpanel, customers can save up to €696,62 per year if they only purchase Aldi-branded products.
Aldi began their generous and much-needed campaign in January of this year, applying discounts of up to 23 per cent on a large number of items. With its latest project, the store will continue to provide families across Spain with a reliable supply of products, no matter the concerning, rising costs in the country.
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Originally from Moscow, with Russian and Armenian origins, Anna has lived in Costa Blanca for over ten years. She is passionate about singing, acting and traveling.
It is no saving for me if I have to drive 71 km each way to get to my nearest Aldi
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