National Geographic: The most underrated destination in Europe

Murcia has been dubbed the most underrated destination by National Geographic. Despite being located on the trendy Mediterranean Sea, and boasting one of Europe’s warmest climates, Murcia has long remained off the beaten path for international travellers.

Cultural Marvels: Exploring Murcia’s Rich Heritage

In 2023, Murcia welcomed over 1.7 million visitors, marking a significant milestone in its tourism growth. While it may not rival tourist magnets like Cataluña or Andalucia, Murcia’s rise in appeal lies in its cultural heritage. The ancient city of Cartagena, founded over two millennia ago, stands as a testament to its rich history, filled with ancient ruins and architectural marvels. Not to be outshined, Murcia City, the regional capital, boasts a wealth of Gothic and Baroque monuments.

Sun, Sea, and Sand: Murcia’s Irresistible Beaches

Murcia’s beaches are another draw, stretching 155 miles along the Costa Cálida, or ‘Warm Coast,’ aptly named for its warm waters. As temperatures soar, sun-seekers flock to popular spots like Calblanque and La Manga.

Affordable Mediterranean Charm: Why Murcia Stands Out

Despite its beauty, Murcia remains affordable compared to other tourist hubs. With reasonably priced accommodations and dining options, travellers can experience the Mediterranean charm without breaking the bank. With two airports to choose from the region is well connected making it clear to see why Murcia is on the rise with International travellers.

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